Analysis of Group Feedback

In my focus group I asked my clients if they understood the meaning of my advert, they all said that its showing people getting Cyber Bullied that there is hope and that they are not alone. This shows me that my advert had a clear message I had a good clarity of communication. The second thing I asked was what they liked about the advert. People liked that it was positive and its showing people that they're not alone which could really boosts somebody's confidence if they are getting cyber bullied. During my focus group, they also told me that there was a few stuff that I could improve on, such as, showing more bullying. I only showed bullying on the computer when there is much more cyber bullying going on, on phones and Xbox/PlayStations etc. The last thing that I found out from my focus group was that they knew who my target audience was. They all knew that my target audience was 13-18year olds. They knew this because all my actors were teenagers.