Thursday, 6 February 2014

Conventions of a Music Video

Bastille - Things We Lost In The Fire 





1) The artist was in the video throughout.

2) The song will be the soundtrack to the whole video, it also start and end when the music starts and ends.

3) The artist was lip-syncing throughout the video.

4) The artist was performing throughout the video.

5) The music video had three or more different locations, which changed every chorus/verse.

6) The costume changed throughout according to the setting he was in.

8) The video did follow a specific narrative.

9) The was a lot of camera movement as the artist moved around quite a lot.

10) When the artist was lip-syncing they usually used close ups, but when he acting around a lot they use mid-shots so that it didn't show his mouth much as he wasn't moving his mouth.

11) The video definitely had low and high angles. I think they used a high angle to create a powerful and dominant look.

12) There was a wide range of shot types/angles in each location.

13) The editing had been cut to the beat of the song.

14) Quite often a slow motion affect is used to create sexy or slick feel.

15) I think the video had more of a concept than a story.









 Usher - U Don't Have To Call




1) The artist was in the video throughout.

2) The song will be the soundtrack to the whole video, it also start and end when the music starts and ends.

3) The artist was lip-syncing throughout the video.

4) The artist was performing throughout the video by dancing and acting.

5) The music video had three or more different locations, which changed every chorus/verse.

6) The costume changed throughout according to the setting he was in.

8) The video did follow a specific narrative.

9) The was a lot of camera movement as the artist moved around quite a lot.

10) When the artist was lip-syncing they usually used close ups, but when he acting around a lot they use mid-shots so that it didn't show his mouth much as he wasn't moving his mouth.

11) The video definitely had low and high angles. I think they used a high angle to create a powerful and dominant look.

12) There was a wide range of shot types/angles in each location.

13) The editing had been cut to the beat of the song.

14) Quite often a slow motion affect is used to create sexy or slick feel.

15) I think the video had more of a concept than a story.

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